Home Depot Adds to Perks for its Pro Loyalty Program

In another sign that the big home improvement chain is focusing on builders, it said it would be adding partner rewards to the program. Both Depot and its chief competitor, Lowe’s, continue to try to build out their pro programs by adding more benefits to members and this addition of partner rewards by Depot is […]

Lowe’s Launches Loyalty Program for DIYers

In an effort to drive sales and buying frequency, big-box home improvement chain Lowe’s has launched its MyLowe’s Rewards program. The big home improvement chains, Lowe’s and Home Depot, continue to look for that right balance between professional builders and do-it-yourselfers and now Lowe’s has a new program for the latter: MyLowe’s Rewards. Launched in […]