Media - IWF Atlanta

Media

IWF welcomes back all media corps for IWF 2026.

Get ready for the latest industry news to unfold at North America's largest woodworking event.

Media Access and Guidelines

All media must follow event policies and respect any restrictions regarding proprietary product displays, demonstrations, or private meetings. Media credentials are issued for editorial use only and may not be used for sales, advertising, or other commercial purposes.

Anyone registering for an editorial badge must cover the IWF Show as a journalist representing print, film, radio, or digital media. In addition to receiving complimentary registration, approved media representatives are permitted to:

Access all general exhibit areas and show floor during regular event hours for the purpose of gathering news and conducting interviews.

Photograph, film, or record audio for editorial use related to event coverage (subject to exhibitor consent for booth-specific content).

Attend press conferences, media briefings, and other designated press events.

Request interviews with exhibitors, speakers, or event organizers through the appropriate IWF media channels.

Receive official press materials, media advisories, and post-show summaries.

Media Editorial Badge

All submissions for press badges are subject to IWF approval. Pre-show registration is preferred. Once approved, editorial media representatives will receive a registration code that grants complimentary registration and access to book a hotel room. Attendance at a prior Show does not automatically qualify for current Show verification; registration must be approved each Show.

Who qualifies?

Editors, television and radio producers, print/broadcast/digital reporters.

Freelance writers and photographers with a letter of assignment from an approved media outlet.

Freelance writers and photographers with a copy of a by-lined industry article published within the last six months.

Bloggers and website editors must present proof of an existing site and proof of readership/reach. Additional information may be required.

Who does not qualify?

Public relations representatives must present proof of a client relationship and register as an exhibitor.

Commercial photographers not on assignment from an approved news source.

Book authors are approved on a case-by-case basis.

Family members of legitimate media.

Media Sales Badge

This badge is for media sales and marketing representatives intending to sell ad space, or seek partnerships or sponsorships while at the Show. Media sales representatives must provide a business card with the name of the publication represented.

Photographers

Photographer Requirements

Freelance photographers with a copy of a by-lined industry article published within the last six months may register as Editorial Media. Commercial photographers not on assignment from an approved news source will not be admitted as editorial media. It is the photographer’s responsibility to obtain all necessary permission and releases.

IWF 2024 Media Community

As North America’s largest woodworking technology and design trade show and conference, IWF welcomes media from within the domestic and international woodworking industry and beyond – including publications serving the residential design, commercial design, industrial technology, business and finance sectors and more.

The IWF 2024 media corps included the following publications – many of which had on-site representation at the show.

Want to be a media affiliate for IWF?

Please contact Jessica Stilts at jk@iwfatlanta.com

IWF Show Daily

Published twice during the show, the official IWF Show Daily has the content, reach and frequency your business needs to cost-effectively get your key messages and booth number in front of the thousands of potential customers at IWF. This is the only official publication of the IWF 2024 Trade Show and Conference distributed on the show floor – not to be confused with any other publication distributed off the show premises. The full-color publication, professionally produced by Woodworking Network/FDMC, features NEW and compelling content from each and every day of IWF, keeping attendees up-to-date on breaking news, show tips and must-see’s. Plus, the complete IWF Fair map included will help to drive traffic to your booth. Display advertising is available inside the printed publication, plus with bonus digital distribution daily, your messaging is sure to reach attendees both in and outside the show floor. This is the ONLY opportunity of its kind and the ONLY Show Daily distributed inside the Georgia World Congress Center, making it a well-received guide for attendees. Learn more about this opportunity →

Have more questions?

If you have any questions, please don’t hesitate to call or email us.

ANNOUNCEMENT

Registration is now open!

IWF in the News