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The Show

Exhibitor FirstFacts No. 6—How to Use IWF Free Turnkey Traffic Builder

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April 29, 2022 | Bill Esler

It’s easy to drive booth traffic and spread your message with International Woodworking Fair’s free NVYTES tool kit. Here’s how.

IWF 2022 brings together the newest woodworking product technologies in one place for one purpose: to help your customers build their business future. From power tools, fabrication and finishing machinery to materials, coatings, adhesives, fasteners and more, they expect to see the technology to drive their future here.

Now, to assist exhibitors in spreading the message about what your firm has to offer, the International Woodworking Fair has introduced NVYTES for IWF 2022.

NVYTES is a pre-show marketing and booth visit booking tool, made easy. And it’s available FREE to all IWF 2022 Exhibitors.

NVYTES creates a dashboard providing invitations and marketing tools, customized to each exhibitor, that will allow you to invite customers and prospects to IWF 2022 in Atlanta, including a special offer of your choice–including a discounted registration fee you can offer to your customers and prospects.

Within the dashboard, invitations can be sent in several different ways. The system is designed to be used with minimal effort to deliver maximum effect. Invitations Options Include:

  • Customized Email
  • Digital Web Banners
  • PDF Invitation
  • Customized Landing Page
  • One-Click Social Media Posts
  • IWF 2022 Resources

Exhibitors can send invitations through the NVYTES Email System by uploading your email list and NVYTES will send a customized email, up to to three times prior to the show on your chosen dates.

Or add your company description, photos, and details, then download the customized HTML file to add to your own email service’s platform.

Exhibitors also may use one-click social media posts to invite your followers to the show. Posts can be customized with your company name, booth number, show information, and of course, a link to register.

NYVTES is among the many innovations IWF is providing exhibitors and attendees for the 2022 show, August 23-26 in Atlanta. Help your customers and prospects find all the new they need at your exhibit in North America’s largest woodworking technology and design innovations trade show and conference.

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International Woodworking Fair
Tuesday–Friday
August 6–9, 2024

Tuesday–Thursday
8:30 AM–5:00 PM
Friday
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Georgia World Congress Center
285 Andrew Young International Blvd
Atlanta, GA 30313

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