Lowe’s New Contractor Loyalty Program Simplified

The big home improvement chain has reworked its MyLowe’s Pro Rewards program to make it easier for professionals. The Lowe’s loyalty program has put into place a number of initiatives designed to allow small and mid-sized pro contractors to earn and redeem rewards as it increases its focus on this sector of the home improvement […]

Lowe’s Launches Loyalty Program for DIYers

In an effort to drive sales and buying frequency, big-box home improvement chain Lowe’s has launched its MyLowe’s Rewards program. The big home improvement chains, Lowe’s and Home Depot, continue to look for that right balance between professional builders and do-it-yourselfers and now Lowe’s has a new program for the latter: MyLowe’s Rewards. Launched in […]